The Answer Factory - About Us

Press Release

Holiday Shoppers Give The Gift Of Financial Knowledge So Loved Ones Learn How To Earn

Smart Gifts Delivered In a Little Green Box With Plenty Of Time To Spare

NEW YORK, NY - December 9, 2002: The Answer Factory, an innovative financial education company whose instructors include some of the country's best-known financial experts, announced its "Gift of Knowledge" program today. The program allows last-minute holiday shoppers to purchase a unique gift - a ticket to a financial education class - for loved ones in need of a little learning:

Parents Urge Recent College Grads to Fend Off Debt and Maintain Financial Independence. New empty-nesters hoping to keep their nests empty can buy twenty-something offspring tickets to Money For Dummies™ - a comprehensive 'personal finance 101' class featuring the experts behind the popular "For Dummies™" financial books. With a 63% risk of graduates returning to the nest, is there any safer investment for a happy retirement?

Husbands Hope Wives Will Learn How To Spend Less, Save More. Every man can give the woman in his life a ticket to Financially Fit™ 2003 - a four-week financial 'boot camp' that covers budgeting, smart spending, investing, retirement planning, and more; or $marten Up! - Learn For The Cure™ - a special women's financial conference and fundraiser featuring a high-profile lineup of the nation's leading financial authorities. Considering that 80% of household purchasing decisions are made by women, need we say more?

Wives Give Husbands a Chance at Financial Bliss. The savvy wife can get her husband into the financial planning mood with a pair of tickets to Smart Couples Finish Rich™ - a wildly popular conference for couples looking to learn how to plan, save and invest together. With money being the number one source of couple conflict, what better way to preserve a happy, healthy & wealthy home?

The Little Green Box

"Since investors today are looking for help anywhere they can find it, some of our customers think that The Answer Factory's gift tickets should become the "in" gift of the season," joked Sherry Lombardi, the company's president. What's more, the tickets even arrive in a little green gift box wrapped with a white satin bow. While it may not be quite the same as opening Tiffany's little blue box, who says pearls of financial wisdom can't be a girl's best friend?

Last minute shoppers can choose a holiday e-Card or an overnight delivery that will reach their loved one within 24 hours. As an added bonus for buyers, all gift purchases come with two free $95 annual memberships to The Answer Factory - one for the gift recipient and one for the buyer.

About The Answer Factory

The Answer Factory is an independent provider of innovative financial education programs. The company produces classes, workshops and conferences in the areas of personal finance, investing, and 'the business of life.' All programs are open to the public and the company's annual membership program provides members with a 15% discount on courses and access to special promotions. The Answer Factory is headquartered in New York City at 200 Park Avenue South, New York, NY 10003. For more information, visit theanswerfactory.com, or call (212) 674-6100.

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FOR MORE INFORMATION: Sherry Lombardi, The Answer Factory - 212.674.6100, ext. 22

CLASS SCHEDULE

ORDER TICKETS NOW FOR:

Sept. 10, 17, 23 & Oct. 8

Next Conference: Spring 2004